Publication date April 14, 2023

Gwyneth Paltrow’s Goop is all fluff and no material and here’s the proof!

Gwyneth Paltrow launched her lifestyle brand back in 2008. Goop started as a new-age wellness newsletter but it was not long before it turned into a full-blown website. The website quickly became well-known for alternative wellness products and procedures, but there is only one problem with these alternative products and procedures. They generally don’t have scientific backing. So, does Goop offer anything that is not fluff? Well, I am going to let you figure that one out yourself but since we are on the topic let us look at some of the oops moments by Goop.

The therapy that was buzzing

Goop oops moment

Source: SFGATE

Like I said before Gwyneth Paltrow is known for preaching to wellness procedures that are really out there. So, while talking to The New York Times back in 2016 she shared her experience with apitherapy. If you are not familiar with the term apitherapy then you can also call it “bee venom therapy”. She didn’t just praise apitherapy in the interview with The New York Times but also took the praise to the Goop site. Gwyneth claimed apitherapy has helped her with an old injury but the benefits of apitherapy that she jotted down were anecdotal at best. Actually, apitherapy can be dangerous. A woman who went through apitherapy regularly even died. 

The jade egg by Goop

Goop opps moment

Source: Vogue

In my opinion, the biggest controversy Goop has been a part of happened back in 2017. If you are recalling the jade egg drama that happened in 2017 then you are absolutely right. In 2017, Goop introduced a jade egg that cost $66. The lifestyle brand claimed the “egg” had the potential of helping women by improving their orgasms, and hormonal imbalances and also helping with their “feminine energy”. If you are thinking women were supposed to eat the jade “egg” then you are wrong, the user had to insert the “egg” in their vagina. But gynecologists quickly responded to Goop’s outrageous claims and warned women who were considering buying the “egg” that it could be very dangerous. Goop was even fined $145,000 for the unrealistic claims they made. 

All steamed up

When I was researching all the oops moments of Goop, I felt like gynecologists did not like the lifestyle brand. Why? Because it’s often the gynecologists who counter their claims. Just like when they countered their claims about Vaginal steaming procedures. Yes, Goop had an article on their website that stated the benefits of vaginal steaming or “V-Steams”. But the gynecologist fraternity made it abundantly clear that there is no scientific proof that vaginal steaming can help women in cleaning their sensitive parts or their imbalance. Although, steaming can leave behind second-degree burns.

The “smelly” candle

Gwyneth Paltrow is obsessed with vaginas. No, this is not just a claim with some basic deduction even you can see that. First, the make-believe “egg” that you had to put inside your vagina, then the genius advice of steaming your vagina, and after all this Gwyneth Paltrow introduced a scented candle and you can imagine what it smelled like. Goop’s “This Smells Like My Vagina” candle cost $75 and went viral in no time. But I guess the candle was not that “smelly” after all as it got sold out.

Did I hurt your feelings?

Opps Goop moments

Source: Pexels

Last but definitely not least and also my favorite one would be water’s feelings. Yes, in one of Goop’s very sane newsletters, Gwyneth Paltrow wrote about the studies of one Japanese scientist Dr. Masura Emoto. The scientist found in his study that “negativity changes the structure of water.” I don’t know if this ridiculous claim is worth even debunking.  

If you ask me there is a lot of fluff in Gwyneth Paltrow’s Goop but what do you think? Comment down below.

Source: Doctor Mike








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